ETH Struggles Post-Merge as Investors Favor BTC: Matrixport Analysis

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The cryptocurrency market has undergone significant shifts since Ethereum’s historic transition to proof-of-stake in 2022. Despite high expectations surrounding "The Merge," Ethereum (ETH) has failed to maintain momentum against Bitcoin (BTC), according to a recent analysis by Matrixport. While the upgrade marked a technological milestone, its impact on ETH’s market performance has been underwhelming—especially when compared to Bitcoin’s continued dominance in investor sentiment and asset allocation.

This article explores the evolving dynamics between BTC and ETH, examining key factors influencing their relative performance, including institutional interest, network utility, and macro market trends.

The Post-Merge Reality: ETH Underperforms BTC

Since completing The Merge in September 2022, Ethereum has struggled to deliver sustained price growth. Matrixport’s data highlights that ETH has consistently trailed Bitcoin in terms of year-over-year returns and market resilience during volatility cycles. While BTC has solidified its position as digital gold, ETH has faced increasing skepticism about its value proposition beyond smart contract functionality.

One major reason for this divergence is the lack of immediate financial incentives post-upgrade. The shift to proof-of-stake reduced energy consumption by over 99%, but it didn’t translate into direct bullish pressure on price. Instead, many upgrades—such as EIP-1559 and layer-2 scaling solutions—have functioned more as infrastructure improvements than catalysts for speculative demand.

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Institutional Interest Favors Bitcoin ETFs

Wall Street’s cautious stance toward Ethereum further underscores the imbalance. While multiple issuers have launched spot Bitcoin ETFs with strong institutional backing, Ethereum ETF approvals in the U.S. remain uncertain. Regulatory ambiguity around whether ETH qualifies as a security continues to dampen enthusiasm among traditional finance players.

In contrast, Bitcoin’s clear narrative as a decentralized store of value aligns well with institutional risk frameworks. As a result, capital inflows have heavily favored BTC-based products, leaving ETH with limited exposure in mainstream investment portfolios.

Moreover, the performance of existing futures-based ETH ETFs has not inspired confidence. Lower trading volumes and wider bid-ask spreads reflect weaker market depth compared to their Bitcoin counterparts.

Competition from Low-Cost Blockchains

Ethereum also faces growing competition from alternative blockchains offering lower transaction fees and faster throughput. Networks like Solana, Base, and BNB Chain have captured significant mindshare—especially among meme coin creators and retail traders seeking cost-efficient environments.

Meme coins, which thrive on viral virality rather than fundamental utility, increasingly launch outside Ethereum due to high gas fees during peak congestion. This shift reduces ETH’s exposure to speculative retail activity—a segment that previously contributed to price surges during bull markets.

Despite these challenges, Ethereum maintains a strong foothold in decentralized finance (DeFi) and institutional-grade applications. Its robust developer ecosystem and battle-tested security model continue to attract enterprise-grade projects.

USDT Issuance: A Bright Spot for Ethereum

One area where Ethereum has recently outpaced rivals is stablecoin issuance—particularly for Tether (USDT). Although Tron remains a dominant player in USDT circulation due to low-cost transactions, Ethereum has seen a resurgence in new USDT minting activity.

According to on-chain analytics, Ethereum now hosts more newly issued USDT than any other blockchain. This trend suggests growing demand for USD-backed assets within Ethereum’s DeFi ecosystem, including lending platforms, yield aggregators, and cross-border payment solutions.

This development highlights a crucial aspect of Ethereum’s long-term value: network maturity and trust. Even amid competition, institutions and large-scale users prefer Ethereum for high-value transactions involving stablecoins due to its proven track record and wide integration across custodians and exchanges.

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Core Challenges Ahead for Ethereum

Despite these strengths, Ethereum must overcome several hurdles to regain investor confidence:

To strengthen its market positioning, Ethereum will need to accelerate adoption of layer-2 solutions like rollups, improve interoperability with other chains, and promote use cases that go beyond DeFi—such as identity management, supply chain tracking, and tokenized real-world assets (RWA).

Frequently Asked Questions (FAQ)

Q: Why is ETH underperforming BTC after The Merge?
A: While The Merge was a technical success, it did not introduce immediate economic benefits for holders. In contrast, Bitcoin’s scarcity model and growing institutional adoption have driven stronger investor demand.

Q: Is Ethereum still the leading smart contract platform?
A: Yes, Ethereum remains the most widely used blockchain for DeFi, NFTs, and enterprise applications. However, competitors are gaining ground by offering lower costs and faster speeds.

Q: Can Ethereum recover its momentum?
A: Recovery depends on successful execution of future upgrades (e.g., proto-danksharding), increased adoption of layer-2 networks, and regulatory clarity on ETF approvals.

Q: Where is most USDT being issued today?
A: Recently, more new USDT tokens have been minted on Ethereum than on Tron or other blockchains, signaling renewed confidence in Ethereum’s stability and security.

Q: Are there signs of retail interest returning to ETH?
A: Retail activity remains subdued due to high gas fees and better alternatives for speculative plays like meme coins. However, institutional interest in staking and DeFi may help revive demand.

Q: What role does staking play in ETH’s future?
A: Staking enhances network security and offers yield opportunities. With over 25% of ETH supply staked, it creates structural demand—but only if rewards remain attractive relative to other crypto assets.

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Final Thoughts: A Crossroads for Ethereum

Ethereum stands at a pivotal juncture. It has proven its technological resilience and remains central to the Web3 vision. Yet, without clearer narratives, improved user experience, and broader adoption drivers, it risks ceding ground to both Bitcoin and emerging competitors.

For investors weighing BTC versus ETH, the choice often comes down to simplicity versus functionality. Bitcoin offers predictable scarcity; Ethereum offers programmable money—but at the cost of complexity and uncertainty.

As the market evolves in 2025 and beyond, Ethereum must not only innovate technically but also communicate its value more effectively to attract both retail and institutional capital.


Core Keywords: Ethereum, Bitcoin, The Merge, ETH vs BTC, USDT issuance, crypto performance, blockchain scalability, spot ETF